Case Study · Nephrology
Chronic Kidney Disease Patient Journey Study
16 markets · Nephrologists, nurses & patients
Markets
16
Quantitative
300 HCP surveys
Qualitative
110 interviews
Focus
Patient journey
Project overview
At a glance
Coordinated recruitment across multiple professional levels and patients for a pharmaceutical company mapping the full CKD journey from diagnosis to long-term management.
- Audience
- Nephrologists, internists and GPs; nephrology and dialysis nurses, nurse practitioners and managers; hospital pharmacists, dietitians and renal technicians; plus CKD, dialysis and treatment-experienced patients and caregivers.
- Markets
- USA · Canada · UK · Germany · France · Italy · Spain · UAE · Saudi Arabia · South Africa · India · Japan · South Korea · Thailand · Australia · Brazil
- Methodology
- 300 HCP online surveys plus 50 nephrologist IDIs, 30 nurse interviews and 30 patient interviews, with patient-journey mapping.
The brief
Understand the complete patient journey from diagnosis to long-term disease management, deliberately including specialist physicians, nurses and patients to compare clinical and patient perspectives.
Research focus
What the study explored
- Diagnosis
- Referral
- Disease monitoring
- Treatment initiation
- Treatment adherence
- Patient education
- Dialysis
- Medication management
- Quality of life
- Unmet needs
How Yamada delivered
Delivered as one coordinated sequence
- 01Multi-market feasibility
- 02Separate screening per audience
- 03Recruitment across professional levels
- 04Professional and patient validation
- 05Fieldwork coordination
- 06Quality control before delivery
Quality controls
Quality controls applied on this project
Only the checks this engagement required — selected by audience, methodology and risk profile.
- 01Separate screening criteria per audience
- 02Multi-level professional validation
- 03Patient eligibility checks
- 04Centralised QC
Outcome
What the research delivered
The research identified gaps between clinical treatment goals and patient experiences, creating opportunities to improve education, adherence and patient support.
Keep exploring
Related case studies
Healthcare
Healthcare Professional Recruitment
Bangkok & regional · Specialist physicians
Multi-specialty HCP recruitment with credential validation and audit-ready documentation for a global agency partner.
- Samplen=32 HCPs
- Specialties3
- RecordsFull audit trail
Oncology
Global Oncology Treatment Pathway Study
12 markets · Oncologists, nurses & patients
Multi-market recruitment of oncologists, oncology nurses and cancer patients for a global pharmaceutical company mapping how targeted oral oncology therapies are selected, sequenced and switched across different healthcare systems.
- Markets12
- Quantitative1,200 HCP surveys
- Qualitative100 interviews
- AudienceOncologists + nurses + patients
Diabetes & Endocrinology
Next-Generation Insulin Delivery System Study
13 markets · Endocrinologists & diabetes nurses
Recruited senior prescribing physicians and hands-on diabetes-care staff for a global medical-device manufacturer evaluating a closed-loop automated insulin delivery system.
- Markets13
- Quantitative400 HCP surveys
- Qualitative80 interviews
- FocusDevice evaluation
Project examples are representative engagements. Client identities and commercially sensitive details are withheld where required.
Have a study with similar requirements?
Share your markets, audience, methodology and timeline. Our team will review feasibility and recommend a practical fieldwork approach.